CULTURAL ANTHROPOLOGIST / AUTHOR / SPEAKER

Books by Daniel Francis

Daniel Francis publishes under the name D. Francis-H
a pen name used in print and across social media to distinguish his work from another author of the same name.

Being True to You

At Work and in Business

By D. Francis-H

Most people assume workplace friction is a performance problem. Someone not good enough, not trying hard enough. Usually, the role was designed for someone with a different wiring.

People process information differently, make decisions differently, respond to pressure differently. When a role is built around one set of behavioural filters and filled by someone with another, the friction is structural. Effort doesn't fix it.

Being True to You explains the Four Behaviour Filters framework, what it is, what it means for how you work, and how to design around how you're actually wired rather than how you're supposed to be.

Useful if you're a founder building your own role, a manager structuring a team, or someone who's spent years wondering why certain work feels impossible.